JIAZHEN CAIillustrator, designer, creative
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Penguin
Bloom As You Are
This illustration project features a series of cover designs for Bloom As You Are, a collection of four literary classics published by Penguin Random House (Beijing) in collaboration with Zhongxi Press. The series centres around themes of female empowerment and personal growth, encouraging women to embrace their own journey and bloom in life.
The design encompasses four book covers, endpapers, title pages, a set of custom icons, and an envelope packaging cover.
publication project